Privacy Policy
Last updated: March 2026
This privacy policy explains how Michelle Allen, trading as Michelle Arden Moore, Infinite Upstart, and Precocious Press (“Precocious Press”, “we”, “us”), collects, uses, and protects your personal information.
Michelle Allen is the data controller responsible for your personal data.
1. The Information We Collect
We may collect and process the following personal data:
Contact details (such as name, email address, phone number)
Payment and transaction details when you purchase products or enter competitions
Information you provide through forms, submissions, or correspondence
Creative submissions (such as written work and author bios)
Website usage data collected through cookies and analytics tools
2. How We Use Your Information
We use your data to:
Provide products, services, and competition entry processing
Communicate with you about submissions, orders, or enquiries
Send newsletters and updates where you have opted in
Manage payments and fulfil orders
Meet legal, tax, and accounting obligations
3. Lawful Bases for Processing
We rely on the following lawful bases:
Contract – to deliver services, process purchases, and manage competition entries
Consent – for marketing communications
Legal obligation – for financial and regulatory requirements
Legitimate interests – to operate and improve our services and publishing activities
4. Sharing Your Information
We do not sell your personal data.
We may share data with trusted third-party providers where necessary to operate the business, including:
Payment processors (e.g. Stripe)
Email marketing providers (e.g. Flodesk)
Website and hosting platforms (e.g. Squarespace)
These providers process data in accordance with their own privacy policies.
5. Data Retention
We retain personal data only for as long as necessary, including:
for the duration of providing services or running competitions
for legal, tax, and accounting requirements
Submission data may be retained for administrative and editorial purposes unless you request deletion.
6. Cookies and Website Data
This website uses cookies and similar technologies to:
improve user experience
analyse website traffic
You can control or disable cookies through your browser settings.
7. Your Rights
Under UK data protection law, you have the right to:
Access the personal data we hold about you
Request correction or deletion of your data
Withdraw consent for marketing at any time
Object to or restrict certain types of processing
To exercise your rights, contact:
michelle [at] infiniteupstart.com
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been handled improperly.
8. Changes to This Policy
This policy may be updated from time to time.
The latest version will always be available on this page.